EXCERPT FROM THE STUDY
Contemporary banks increasingly realize that customer orientation is a very important factor for their success in increasing their business performance in respect of customer treatment, customer focused bank structure and supporting customer with bank technology. Customer orientation focused on a strategy that can help them build strong relationships with their customers and increase their profits through the right management system and the application of customer-focused institutions to boost their business performance. Thus, the idea of customer orientation is found in relationship marketing theory which is intended to improve long term customer relationship by changing from transaction based marketing, with its emphasis on customer treatment with great care, to customer retention through effective management of customer relationships to cope with unstable business environments.
Background of the Study
Community-based tourism (CBT) involves tourism initiatives managed and operated by local communi...
Background of the Study
Flash sales, characterized by limited-time offers with significant discounts, have become an inc...
ABSTRACT
This study was designed to explore the significant relationship between, effective record keeping and public service efficiency,...
ABSTRACT
This study was on development and acceptability of natural, synthetic and mixed leatherworks for interior decoration in Kano Sta...
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Non-Governmental Organizations (NGOs) play a vital role in delivering services that governments...
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Whistleblowing policies have become a pivotal tool in combating fraud in public...
Abstract: This research examines the influence of project planning on project outcomes, with objectives to:...
Background of the Study
Malnutrition remains a significant public health challenge in Sokoto State, particularly among children under fiv...
ABSTRACT
Assistive technologies to aid the visually impaired have evolved over time from screenreading software, magnification programs a...
Background of the Study
Inflation, defined as the sustained increase in the general price level of goods and services over...