EXCERPT FROM THE STUDY
Contemporary banks increasingly realize that customer orientation is a very important factor for their success in increasing their business performance in respect of customer treatment, customer focused bank structure and supporting customer with bank technology. Customer orientation focused on a strategy that can help them build strong relationships with their customers and increase their profits through the right management system and the application of customer-focused institutions to boost their business performance. Thus, the idea of customer orientation is found in relationship marketing theory which is intended to improve long term customer relationship by changing from transaction based marketing, with its emphasis on customer treatment with great care, to customer retention through effective management of customer relationships to cope with unstable business environments.
Abstract
This study assessed challenges faced by retirees in accessing pension fund in Nigeria: It was conducted in Abeokuta South LGA. M...
ABSTRACT
The study critically investigated the relationship between organizational culture and organizational outc...
Chapter One: Introduction
1.1 Background of the Study
Women’s participation in governance has been a major area of focus...
ABSTRACT
This research work examined flood generating structures on Kubwa urban landscape Bwari Area Council. It is...
1.1 BACKGROUND OF THE STUDY
Education is the development of an individual through training, transmissio...
ABSTRACT: This study investigates the barriers to apprenticeship participation in vocationa...
EXCERPT FROM THE STUDY
Several scholars have cited potential benefits of Internet marketing. Some of the benefits mentio...
ABSTRACT
This project looked into the impact of motivational factors on employee's commitment. Four...
Background of the Study
Cyber resilience refers to an organization's ability to continuously deliver essential servi...
Background of the Study
Foreign direct investment (FDI) is a significant source of capital for emerging economies like N...